New :ratio products bring keto-friendly snacks to the grocery aisle

The ketogenic products category is predicted to grow 5.5% through 2027 as consumers continue to look for ways to cut back on sugar and carbs through better-for-you alternatives, according to The Insight Partners. 

“Our goal is to delight consumers with delicious, convenient snacks they’ll love that can help them work toward their individual goals,” says Laura Donnelly, brand manager, General Mills. 

This new line of snacks makes it possible to have macros conveniently your way with 2g of net carbs† and 1g of sugar per serving. 

“With :ratio Keto, we’re launching the first ever keto yogurt. And in bars, we saw a clear consumer problem to be solved: keto dieters can have all kinds of rich creamy foods, but until :ratio Keto bars, nothing sweet and crunchy fit within their keto lifestyle,” adds Donnelly. 

Among the first in the yogurt aisle, :ratio dairy snacks bring an indulgent creaminess with five fruit-forward flavor options: Strawberry, Coconut, Vanilla, Mango and Black Cherry.